Cheryl MacNaughton and Peak to Peak Marketing embraced a challenging job, taking my insistence on integrity and high-quality communications, and successfully integrating those values in the competitive environment of the 2015 Federal Election Campaign. Peak to Peak Marketing managed all my social media presence with Twitter, Facebook, Youtube, Constant Contact and Google. This involved creating content with pictures and video for posting my activities as they occurred, and traveling with me to events and activities. Furthermore, Peak to Peak Marketing managed the comments, fostering a free exchange of ideas but ensuring that comments were appropriate. In all of this, Cheryl and her team had to work closely with my Communications Director while I served as MP, my Campaign Managers during the campaign, and many others of my team. While Cheryl consistently aimed for a high level of technical prowess in our postings, I particularly appreciated the zesty way she stayed in touch with the key members of my team, her stalwart work ethic, and her love of her job. She’s good, and she’s a pleasure to work with.
