Successful digital marketing strategies are based on a correct analytics setup of your website and your business.
Complete company analysis
A complete, company analysis and audit includes your site and campaign’s research for getting a clear understanding of your industry. It also determines your current position within your marketplace versus your main competitors.
A thorough audit identifies and rectifies any potential obstacles to the performance of your website and helps build the foundation for your wider, digital marketing efforts. The complete analysis provides comprehensive design recommendations, content marketing strategies and a plan that guarantees the support of your business needs and objectives. It also allows us to set and define appropriate intentions and goals which plays an important role in your customized marketing campaigns.
We work closely with our clients when establishing goals and objectives for their brand and business. We use our experience, resources and techniques for an accurate analysis of your business, customers and competition. We then provide you a report and presentation of how to achieve the goals and objectives.
Ongoing Performance Roadmap
The information in our presentation and reports gives you complete transparency. It can subsequently enhance your ongoing, performance-optimizing digital marketing strategy.
Projects Optimizing For Outcomes
We are able to effectively plan projects while optimizing for behavioural outcomes. All are customized to be as effective as possible to meet the business goals and commercial objectives of each of our clients.
We look at your business and demographics of your current customers. We then provide a full analysis of your competition and your current position relative to them. When we have the completed picture of the current position and decide on what the objectives are to achieve the outcomes for your business, we create a road map to achieve them within a budget and timeline.
"Great experience! 5 stars! I would recommend Peak To Peak Marketing to every small business out there. My website guy Jamie (originalfire.ca) put me in touch with Cheryl for online Marketing. Since then she has started us on a customer review campaign which is getting us so many online reviews on Google, Facebook etc! This opened up our exposure with reviews! Ad words is now customized (which were a mess). She has also taken over looking after my online directories, (another mess) and has freed up my time to concentrate on the business! With all her attention to detail and correcting our online presence, we are now set to leap forward and challenge our competition in this small city."
Owner Aero Chimney Furnace & Duct Cleaning
"Cheryl was wonderful in helping me get my website moved, and guiding me through the technical aspects of designing and building my new website. She was readily available and the entire process moved quickly and painlessly. I am delighted to be working with her!"
Roberta E Sonnino
Owner - HiResPhotos
"I first met Cheryl at a Constant Contact seminar, where she talked to business owners and managers such as myself about the importance of a strong online presence. I recently have started working with her. She first helped set up a better website for my business in a very affordable way. Following that, she has set my business up for improving our online presence through better reviews. At all stages, she has been professional, prompt, and knowledgeable. I look forward to excellent results!"